People are at the centre of everything we do. Every idea. Every design. Every experience. Through human-centred design, we build brands, drive engagement and create a positive influence on people and culture.
When we think about what lies at the heart of a brand, it’s not just a logo or a colour. It’s a feeling. It’s why we look beyond guidelines to create solutions that are unexpected, exciting and genuine. We design visual languages that are unified and recognisable, but also flexible and adaptable for the future. And we work closely with our clients to design brand experiences that are both memorable and entirely theirs.
Hundredweight is made up of award-winning senior creatives and producers. Unlike larger agencies, we don’t have a B-team – which means our best creatives will be working with you from day one. And working closely. Because in our experience the best results come from listening to people. As a small, agile agency, we also choose to build bespoke teams around each project. This way you always get the specialists best suited to your unique challenge.
While we’ve worked extensively with Property and Finance brands, our client list is varied. The common thread has always been people. We connect customers, employees, tenants and end-users with brands through human-centred strategies and design.
Our clients range from major players to the up and coming, with either small problems to solve or big opportunities to grab.
Airbnb / AMP Capital / Artesian Funds Management / Australia Council / Australian Paralympic Committee / Bates Smart Architects / Bligh Voller Nield Architects / Lend Lease / BT / Cadence Australia / CBRE / City of Sydney / Clayton Utz / Coca Cola Atlanta / Coco Republic / Compaq / DesignInc. / Dinosaur Designs / Engelen Moore / Ernst & Young / Geyer Design / Global Poverty Project / Hassell Architects / Hertfordshire County Council UK / hipages / Hotfrog / Indesign Media / ISPT / Jackson Teece Architects / Landcom / L’Oreal USA / M&C Saatchi New York / MyState Financial / Museum of Contemporary Art / Musica Viva / Niche Media / Object Gallery / Olympic Co-ordination Authority / Optus / PWC / RAIA / Scentre Group / State Rail / Stockland / Sydney Dance Company / SG Australia / St George / Tanner Architects / Thales / Toland Williams Architects / Turner and Associates / Westfield Design & Construction / Westpac / Woods Bagot
Martin has more than 25 years of experience in film and design – both here in Australia and over in the UK. He started out in music video and TVC production, working with Propaganda and RSA films. Before establishing Hundredweight, for 15 years he was a founding director at Wishart Design in Sydney, a highly respected design studio. Today he’s our Client and Production Manager, and has been in charge of rolling out some of our largest and most complex jobs. He’s worked with many notable brands including Ernst & Young, Airbnb, Optus, and M&C Saatchi New York.
Stephen is Co-Creative Director, and an expert in building brands. He started his career as a Graphic Designer in London, and worked in a range of creative agencies across retail, finance, property and publishing before moving to Sydney in 2009. With a strong foundation in visual identity, Stephen takes the lead on many of our strategic re-brands, creative campaigns, photographic art direction, digital design and spatial experiences. He’s worked with many progressive brands, including Westpac, Bupa and Airbnb.
Craig’s a proud Canadian, and the other half of our Co-Creative Directorship. He spent many years working in San Francisco, where he developed an in-depth understanding of what it means to articulate brands in a digital landscape. Now, he’s known for creating integrated and evocative brand experiences. Over the years, Craig has earned a number of awards and worked with a long list of influential clients – including Apple, Coca-Cola, Volkswagen, Sun Microsystems and Westfield.